This is Part 1 in the Establishing the Customer Experience series. Part 2 discusses the elements that make up an experience, and Part 3 touches on what Establishing the Customer…
read moreIf you build great customer relationships, you’ll build a great business. This advice is even more important in a post-COVID-19 business world. Why? Because businesses who are human-centered and choose…
read moreCOVID-19 is not the problem you’re dealing with. Well, for businesses and gig workers who rely on in-person customer traffic, it is the problem. But, for a lot of businesses,…
read moreOne question we hear often, especially during times of crisis, is: What is the one human-centered practice I can implement in my organization now to create the most impact? With…
read moreHuman-Centered Design (HCD) is about understanding and meeting human needs in business, but how do you identify growth opportunities using Human-Centered Design? As a business, you have customers (or at…
read moreWhat are the most overlooked steps of empathy? Let’s start with a story. Imagine this. A marketing leader and 4 other team members are in a meeting discussing what they…
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