CX by Design

Our latest thinking on how you can create meaningful customer connections.

Diana Sonis
January 30, 2019

Invention ≠ Innovation

Invention ≠ Innovation https://cxby.design/wp-content/uploads/2019/01/giu-vicente-FMArg2k3qOU-unsplash.jpg 4288 2848 Diana Sonis Diana Sonis https://secure.gravatar.com/avatar/714f7b46102d8a2ec6ef719183a7c2546576ae918dc1bd438654704e1738d240?s=96&d=mm&r=g January 30, 2019 January 15, 2020

We use a lot of words interchangeably in conversations. If we use something long enough to stand-in for something else, and if the difference is subtle enough, eventually people will…

Lis Hubert
January 16, 2019

How Long Does It Take to Get Started with a Design Thinking Partner

How Long Does It Take to Get Started with a Design Thinking Partner https://cxby.design/wp-content/uploads/2019/08/danielle-macinnes-IuLgi9PWETU-unsplash.jpg 2678 1785 Lis Hubert Lis Hubert https://secure.gravatar.com/avatar/51386e49ca455966eb87a9d8383c5ddbdfff71ea69b704c8a2fc12d494a3b03d?s=96&d=mm&r=g January 16, 2019 January 15, 2020

You’ve done your research, and you know the best way to generate and test ideas for innovation is to take the human-centric approach Design Thinking brings. You’re ready to find…

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