CX by Design

Our latest thinking on how you can create meaningful customer connections.
  • Lis Hubert

Establishing the Customer Experience: What Does it Mean For Your Business?
Establishing the Customer Experience: What Does it Mean For Your Business? 2560 1706 Lis Hubert

This is Part 3 in the Establishing the Customer Experience series. Part 1 discusses a holistic way to define Customer Experience. Part 2 touches on the elements that make up…

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  • Lis Hubert

Establishing the Customer Experience: What Does an Experience Entail?
Establishing the Customer Experience: What Does an Experience Entail? 2400 1350 Lis Hubert

This is Part 2 in the Establishing the Customer Experience series. Part 1 discusses a holistic way to define Customer Experience, and Part 3 touches on what Establishing the Customer…

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  • Lis Hubert

Establishing the Customer Experience: A Holistic Definition
Establishing the Customer Experience: A Holistic Definition 2560 1707 Lis Hubert

This is Part 1 in the Establishing the Customer Experience series. Part 2 discusses the elements that make up an experience, and Part 3 touches on what Establishing the Customer…

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  • Lis Hubert

The Most Overlooked Steps of Empathy
The Most Overlooked Steps of Empathy 2560 1707 Lis Hubert

What are the most overlooked steps of empathy? Let’s start with a story. Imagine this. A marketing leader and 4 other team members are in a meeting discussing what they…

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