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Featured Business Strategy
What problem are you actually using AI to solve?

What problem are you actually using AI to solve?

AI is not just on the agenda; it IS the agenda. The pressure to act was yesterday. The wheels are...

edit Lis Hubert

event 10/07/2026

pace 5 mins

Business Strategy
Why Cultural Fit in Agency Partnerships Is Critical

Why Cultural Fit in Agency Partnerships Is Critical

The cultural fit between your company and the agency you hire can accelerate your growth and determine your return on...

edit Diana Sonis

event 10/01/2026

pace 3 mins

Business Strategy
Don’t use AI as a band-aid: Why quick AI fixes don’t work

Don’t use AI as a band-aid: Why quick AI fixes don’t work

Originally published October 2021. Updated September 2026. AI creates enormous opportunities to improve how organizations work. But not every business...

edit Lis Hubert

event 09/21/2026

pace 4 mins

Business Strategy
How to Reduce Support Ticket Volume This Quarter

How to Reduce Support Ticket Volume This Quarter

Reducing support ticket volume means more than just hiring the right people (or more people). It’s also about the people...

edit Lis Hubert

event 09/08/2026

pace 3 mins

Business Strategy
What a real AI strategy looks like for a company your size

What a real AI strategy looks like for a company your size

Most AI strategy advice is written for enterprises. It assumes large internal teams, dedicated AI functions, existing data infrastructure, and...

edit Lis Hubert

event 08/13/2026

pace 5 mins

Business Strategy
The tool went live. Your employees don’t trust it. Your customers already know.

The tool went live. Your employees don’t trust it. Your customers already know.

The rollout happened. The tool is live. The vendor signed off. The IT ticket is closed. And 3 weeks later,...

edit Diana Sonis

event 08/06/2026

pace 5 mins

Business Strategy
The strategy was fine. The handoff killed it.

The strategy was fine. The handoff killed it.

There’s a version of this story you’ve probably lived through. Not necessarily with AI. Maybe with a CRM rollout. A...

edit Lis Hubert

event 07/29/2026

pace 5 mins

Business Strategy
Your team is already using AI. That’s not the problem.

Your team is already using AI. That’s not the problem.

AI is already in your organization. Marketing is using it. Maybe ops. Probably someone in finance who figured out it...

edit Diana Sonis

event 07/22/2026

pace 4 mins

Business Strategy
The Importance of User Experience Design and Avoiding UX Debt

The Importance of User Experience Design and Avoiding UX Debt

Can you delay investing in UX until your product or website is operational? In this article, we talk about the...

edit Diana Sonis

event 07/07/2026

pace 5 mins

CX
How to Improve Your UX/CX: 5 UX and CX Improvements You Can Launch This Month

How to Improve Your UX/CX: 5 UX and CX Improvements You Can Launch This Month

Who’s got time to improve their user experience or customer experience? You do. Here are 5 ideas on how to...

edit Lis Hubert

event 06/03/2026

pace 5 mins

Business Strategy
13 Efficient Project Handoff Strategies

13 Efficient Project Handoff Strategies

The handoff is a critical part of any project. Find out how you can prepare for a successful handoff before...

edit Diana Sonis

event 04/27/2026

pace 5 mins

The hard calls don't resolve themselves.

If something's been sitting unresolved longer than it should, that's usually where we start.

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