customer research Archives

Diana Sonis
March 17, 2020

Identify Growth Opportunities Using Human-Centered Design

Identify Growth Opportunities Using Human-Centered Design https://cxby.design/wp-content/uploads/2020/03/mike-kononov-lFv0V3_2H6s-unsplash-1-scaled.jpg 2560 1440 Diana Sonis Diana Sonis https://secure.gravatar.com/avatar/c9c726d699047bf7d22fda5d8a5ba3b6?s=96&d=mm&r=g March 17, 2020 March 16, 2020

Human-Centered Design (HCD) is about understanding and meeting human needs in business, but how do you identify growth opportunities using Human-Centered Design? As a business, you have customers (or at…

Lis Hubert
March 3, 2020

The Most Overlooked Steps of Empathy

The Most Overlooked Steps of Empathy https://cxby.design/wp-content/uploads/2020/03/matthew-henry-kX9lb7LUDWc-unsplash-scaled.jpg 2560 1707 Lis Hubert Lis Hubert https://secure.gravatar.com/avatar/7a42c683ceadbb19fe366db6508ab76f?s=96&d=mm&r=g March 3, 2020 March 2, 2020

What are the most overlooked steps of empathy? Let’s start with a story. Imagine this. A marketing leader and 4 other team members are in a meeting discussing what they…

Lis Hubert
April 24, 2019

Active Listening & Customer Research: What Not to Do

Active Listening & Customer Research: What Not to Do https://cxby.design/wp-content/uploads/2019/08/jason-rosewell-ASKeuOZqhYU-unsplash-1.png 798 532 Lis Hubert Lis Hubert https://secure.gravatar.com/avatar/7a42c683ceadbb19fe366db6508ab76f?s=96&d=mm&r=g April 24, 2019 January 15, 2020

In our series on Active Listening, we’ve not only introduced what Active Listening is, but we’ve provided a practical introduction to utilizing the method in customer research. In the latter…

Lis Hubert
April 10, 2019

Active Listening & Customer Research: A Practical Introduction

Active Listening & Customer Research: A Practical Introduction https://cxby.design/wp-content/uploads/2019/08/tim-gouw-bwki71ap-y8-unsplash.jpg 1910 1276 Lis Hubert Lis Hubert https://secure.gravatar.com/avatar/7a42c683ceadbb19fe366db6508ab76f?s=96&d=mm&r=g April 10, 2019 January 15, 2020

The last piece in this series provided a conceptual look at how to practice active listening when facilitating customer interviews. Our advice was to “simply be present”; though anyone who’s…

Lis Hubert
March 27, 2019

Are You Listening?

Are You Listening? https://cxby.design/wp-content/uploads/2019/08/kyle-smith.png 798 532 Lis Hubert Lis Hubert https://secure.gravatar.com/avatar/7a42c683ceadbb19fe366db6508ab76f?s=96&d=mm&r=g March 27, 2019 January 15, 2020

It’s been mentioned time [1] and again [2] that Active Listening is a key component to exercising empathy. Further, we all know by now that empathy is a main focus…

CX by Design

Identify Growth Opportunities Using Human-Centered Design

The Most Overlooked Steps of Empathy

Active Listening & Customer Research: What Not to Do

Active Listening & Customer Research: A Practical Introduction

Are You Listening?

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